March 23, 2015

IMG_2217What’s it to you? You love denim so much you’d marry it? Totally not weird. Like, not weird at all. Seriously, we get more excited about sales on our favorite pairs of jeans than we do our best friends’ birthdays. Oh wait. We actually just said that.


But, tell us. What’s your favorite denim anything? Better yet, link it to us in a comment below. We have a craving to shop right now. It’s a problem. Seriously. Whatever. YOLO.

Moving on. We decided to write a quick and short letter to Denim. Here goes.

Dear Denim,

You are not just a trend to us.

Seriously. Last year, everyone was all like, “Chambray!” when in reality, it’s like, HELLO, you’ve been around forever. Don’t even get us started on the “denim on denim” conversations. We’ve loved you since the 90s. We weren’t alive in the 80s. But, if we were, we’d say we loved you since the 80s. Same goes for the 70s and the 60s. Basically, we’d say we’ve loved you since the beginning of time. Or whenever denim was first created. Hold on.

Wikipedia search.

Well, never mind. Wikipedia doesn’t even know when you were invented. Moving on.

We love you. That’s all we wanted to say. We’ll continue to love you. And just for the sake of staying on trend. Look!

We’re even wearing denim on denim. On denim.


Chris: Topman Shirt / J.Crew Tee / Levi’s Made & Crafted Jeans / Sperry Top-Sider Espadrilles / Profound Aesthetic Hat / Warby Parker Glasses

Brock: Uniqlo Shirt / PAIGE Jeans / Converse Shoes / Miansai Cuff / Moscot Sunglasses

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  • Edward P March 23, 2015 at 9:44 am

    Chris has the most genuine smile ever!!! and it happens to be contagious as well!

    • yummertime March 27, 2015 at 10:01 am

      This was SUCH a sweet comment to wake up to, by the way 😀 thank you!! – Chris

  • The Kentucky Gent March 23, 2015 at 10:46 am

    Denim is always a good choice.

    Josh – The Kentucky Gent

  • Jacob Guess March 23, 2015 at 5:35 pm

    Can never go wrong with a light wash denim button down. My latest denim craving is a denim look swim trunk.

  • Jacob Guess March 23, 2015 at 6:11 pm

    Can never go wrong with a light wash denim button down. For the love of denim I am on the hunt for a light wash denim swim trunk. Enjoyed this post! -Jacob

    • yummertime March 27, 2015 at 10:00 am

      Those are gonna be hard to find! We’ve only really seen Charlie by MZ pull out denim swim trunks as of late. Here.

  • Tucker Travis March 23, 2015 at 9:03 pm

    Seriously. All denim errthing, all the time. My favorite combo in this world is my worn out (seriously, there are holes involved) chambray button-down, my Levi 513s and my trusty desert boots. I feel unstoppable when I wear it. Thanks, denim. And thanks, Yummertime!

  • Albert March 27, 2015 at 6:50 am

    Love the light wash denim <3 I'm obsessed!
    Best, Albert | Palming Pebbles

    • yummertime March 27, 2015 at 10:06 am

      Trust us. We are too. Brock literally wears these jeans almost every day now… 😛