THE POSITIVE HEALTH BENEFITS OF CHEESECAKE

…or otherwise titled HOW TO JUSTIFY OUR ADDICTION TO THE CHEESECAKE FACTORY.

Commence justification.

Let it be known, a balanced diet consists of the 5 Essential Food Groups: pizza, chicken strips, ranch, french fries, and cheesecake. Throw in a menu item called Buffalo Blasts (chicken, cheese, and buffalo sauce all stuffed in a wonton wrapper and fried until crisp) and we’re officially living our best life.

But, back to our obsession.

We’ve been addicted to The Cheesecake Factory (separately, and then together when we met 5 years ago) for what seems like over a decade now.

The history of it all sounds like a modern romance:

Boys meet cheesecake. Boys eat cheesecake. Boys live happily ever after.

Consider us the next E.L. James, á la 50 Shades of Cheesecake, which actually sounds like a phenomenal cookbook, thank you very much. But, for the two of us, it’s even more personal given that we went on one of our first few dates together at The Cheesecake Factory in Union Square, San Francisco, in August 2011. Which brings us to this very EXCITING ANNOUNCEMENT…

We’re taking over The Cheesecake Factory’s Instagram tomorrow, July 28th.

And just in time for NATIONAL CHEESECAKE DAY and the launch of their newest cheesecake, Chocolate Hazelnut Crunch Cheesecake Topped with Hazelnut Crunch and Nutella® (… the fact that there’s an entire day dedicated to cheesecake lovers of all kinds makes this an incredible world we live in).

If you follow us on Snapchat, you’ll have seen that we had the entire Cheesecake Factory all to ourselves on Monday — a.k.a. heaven truly is a place on Earth. We ran around the restaurant, eating our body weights in pizza, orange chicken and cheesecake, all in preparation for tomorrow…

And so, if you love us, because we love you, follow our takeover tomorrow on The Cheesecake Factory’s Instagram 🙂

Share your National Cheesecake Day experience 7/29-7/30 on Instagram using #CheesecakeContest and follow @cheesecakefactory to be entered to win something sweet!

<3 B+C

This post was produced in partnership with The Cheesecake Factory.

Official rules for the #CheesecakeContest apply and can be found here. No purchase necessary. 50 USA/DC, 18+. Contest period: 12:01 a.m. PST 7/29/2016 to 11:59 p.m. PST 7/30/16.